Imagine a 21-year-old turning the dial on traditional radio and creating a station that’s not just heard, but felt by an entire community. That’s exactly what Tryce Lempar has done, and his story is as captivating as the tunes he broadcasts. But here’s where it gets controversial: can a young entrepreneur truly redefine radio in an era dominated by streaming giants?
Lempar’s journey began at just 18, when he set out to build a radio station that would stand out in a crowded airwave landscape. Fast forward to 2024, and his vision came to life with Reggae Rocks Kendall County, a digital and streaming platform that’s quickly becoming the heartbeat of Texas Hill Country. What makes it unique? A rebellious spirit, a focus on hyper-local news, and a playlist dominated by reggae and rock—genres Lempar believes perfectly capture the carefree vibe of the region. And this is the part most people miss: it’s not just about the music; it’s about creating a soundtrack for the community.
But Lempar’s story didn’t start with radio. At just 5 years old, he was tearing up the motocross circuit, racing in states like Oklahoma, Florida, and California. His talent caught the eye of corporate sponsors, including Monster Energy, setting the stage for a life of ambition and achievement. After homeschooling through the Boerne Area Christian Homeschoolers, he shifted gears—literally and figuratively—to pursue his passion for music and community.
Building Reggae Rocks Kendall County from scratch wasn’t easy. Lempar took college radio classes to learn coding, creating both the station’s website and a 24/7 streaming app accessible worldwide. His goal? To ‘make radio fun again,’ blending feel-good tunes with local news, weather, sports, and even a daily ‘Joke of the Day’ segment. But is fun enough in a world craving substance? Some might argue it’s a risky bet, but Lempar’s audience disagrees—they’re tuning in by the thousands.
The station’s most pivotal moment came on July 4, 2025, when deadly floods swept through Kerr County. Lempar and his team sprang into action, broadcasting emergency alerts and urging evacuations before many realized the severity of the situation. While traveling near Waring, Texas, they witnessed a terrifying ‘wall of water’ along the Guadalupe River. ‘It was definitely scary,’ Lempar recalled, ‘but our priority was warning people.’ This wasn’t the lighthearted content he’d envisioned, but it was crucial—and potentially life-saving.
Today, Reggae Rocks Kendall County is more than a radio station; it’s a community hub. Listeners rave about the tunes, the humor, and the sense of belonging. Lempar’s vision of a station that ‘feels like home’ is resonating, one song and one story at a time. But here’s the question: can a station built on positivity and local pride thrive in an age of globalized media? And if so, what does that say about the future of radio?
As Lempar continues to grow his station, he invites listeners to join the conversation. ‘We’re always trying to keep our listeners laughing and having a good time,’ he says. So, what do you think? Is Lempar’s approach the future of radio, or a nostalgic throwback? Let us know in the comments—we’d love to hear your take!
